
Director, India Operations & Head, Pharma Practice at RocSearch, a business research and analytics services provider
India

Director, India Operations & Head, Pharma Practice at RocSearch, a business research and analytics services provider
India
Diversity has been a constant theme all through my adult life. Attempting to be an engineer, I chose to be a hotel management graduate, and was managing a food retail outlet before deciding to pursue an MBA, and then joining pharma industry before anchoring in the knowledge services offshoring industry.
This journey, over the past decade, has been very enriching and fulfilling. I have worked with and learned from some brilliant individuals across functions including Operations, Brand Management, Sales, Project Management, Client Management and Business Development. Working with RocSearch for more than three years, I have acquired valuable operational, business-building, and cross-cultural BD experience.
My 4-5 year goal is to build a distinctive professional services firm that is considered an aspirational workplace by prospective employees and is held in high esteem by clients for its impeccable quality and cutting-edge delivery. The longer term goal is to contribute to nation-building, by taking diverse roles in education, writing, social sector, and politics.
I draw inspiration from the famous words of Schumpeter- "Being remembered for books and theories is not enough. One does not make a difference unless it is a difference in the lives of people."
Building delivery capabilities and scaling-up a professional services set-up
Leading financial and operational metrics at firm level
Consultative business development at Board levels across client types and geographies
Domain understanding of healthcare and pharma industry
Providing thought leadership on complex consulting-research assignments
Conducting Primary (in-depth interviews, FGD's) and Secondary Research
PowerPoint Storyboarding
Brand Management and Sales
(Privately Held; 51-200 employees; Research industry)
2005 — Present (4 years )
In this leadership role, I am entrusted with driving profitability by managing operational metrics like utilization, resource pyramid and billing rate; building and enhancing delivery capabilities; and people advocacy. On the business development front, I am responsible for pitching the firm and our solutions to target clients in the US, the UK and Apac. Additionally, I represent the firm in national and international conferences and, on a few occassions have been invited as a speaker (e.g. by FICCI, NASSCOM)
(Public Company; 10,001 or more employees; Pharmaceuticals industry)
March 2005 — October 2005 (8 months)
Program management of R&D projects in the pipeline across multiple portfolios/geographies
Client (internal) communication and expectation management
Tracking projects in the R&D pipeline on specified cost, time and risk parameters
Conducting senior-most management product planning, new product developments and launch meeting for the assigned portfolios
(Public Company; 10,001 or more employees; Pharmaceuticals industry)
June 2003 — March 2005 (1 year 10 months)
Formulating and implementing marketing strategies for Huminsulin, the second-largest insulin brand in India and the largest globally
Preparing the annual and quarterly Marketing Plans and sharing with the Sales team in the Leadership Meets
Liaisoning with vendors to develop marketing communication (collaterals and detail aids) for physicians
Conducting periodic Voice of Customer (VOC) studies to check the brand health and positioning on key success factors
(Privately Held; 1001-5000 employees; Hospitality industry)
October 1998 — August 2000 (1 year 11 months)
Managing restaurant operations on a day-to-day basis
Ensuring customer satisfaction on product and service standards
Training and coaching a team of 35-40 members
Achieving sales targets and accountability for restaurant as a profit centre
PGDM , Marketing, Corporate Strategy, HR , 2001 — 2003
B.A. , Political Science, English , 1998 — 2000
DHMCT , Front office, Food & Beverage , 1995 — 1998
Published articles in Business Outlook and Economic Times
Feature biography published in 2007 in a North Indian daily as acknowldegement for conducting a series of management workshops and seminars over the last four years
Paper selected at ISB Hyderabad for presentation in the international energy symposium
First prize in national b-school paper writing and presentation competition organized by IIT Roorkee
North Zone runner-up for Debating in the national b-school challenge 'Acumen 2002', organized by Stanchart and Business World