Shyam Kumar

Current

• Head - Internet Marketng at Vcare India

Past

• Sr.Executive - eMarketing at Vinove Software and Services Pvt. Ltd.
• Team Co-ordinator (Internet Marketing) at Infinity eSearch Pvt. Ltd.
• marketing executive at Indiamart

see less...

Education

• Uttar Pradesh Technical University

Connections

334 connections

Industry

Internet

Shyam Kumar’s Summary

• I have been a full time Internet marketing professional over 5 years, having working experience in Web Analytics,Internet marketing and Search Engine Optimization(SEO), Search engine Marketing(SEM), Social Media Optimization(SMO) and Paid Search Engine Marketing (PPC).
• My PASSION is to help you live your dreams by improving your online visibility across the Globe and help you making money using simple and effective Internet marketing strategies
• Experience on standard Web Analysis tools from: Google Analytics,Statcounter,Live Traffic Analysis by Web-Stat and Yahoo Web Analytics( and other User Behavior and Traffic Analysis Tool)
• Experience in one or more roles in an online e-commerce or online support environments.
• Experience in reporting and analyzing performance of online marketing activities such as campaigns, affiliate marketing, online acquisition strategies.
• Good experience in using the Microsoft Excel, OpenOffice with very strong excel and pivot table skills.
• Business analysis experience in large companies with multiple functions and also expertise in preparing business analysis reports
• Experience in advanced web analytics methodologies such as experimentation and testing, competitive analysis, surveys, and market research.
• Expertise in the search engine marketing (SEM), search engine optimization (SEO), Social Media optimization(SMO), video marketing,email marketing, pay-per-click (PPC), and strategies making for all.
• Experience in providing corporate training on Internet marketing covering - SEO, SEM, PPC,Keywords research, Web Analysis,HTMl Code Validation and other aspects of online Marketing
• Web Analytics experience on A/B testing & Multivariate testing methods.
• Web Analytics experience in setting up internal competencies, trend analysis, business development, client interactions and Reporting, presentations
• Excellent communication skills and the ability to interact with all levels of end users.

Shyam Kumar’s Specialties:

SEM/SEO and PPC Expert, Web Analyst,Market Trend Analysis, Client Reporting,SEO and PPC Campaign Management, Online User Search Behavior, Competitor’s analysis, Content Optimization,Content Writing, Optimization of CMS and dynamic Website, Social Network Building,PHP/MYSQL, Web Analytics, Adsense, Affiliate Marketing, Online Reputation Management,Web Marketing,Blogging, Media Buying and Planning,
Email marketing campaigns

Shyam Kumar’s Experience

• Head - Internet Marketng

  Vcare India

  (Outsourcing/Offshoring industry)

  December 2008 — Present (1 year 1 month)

  Vcare India Washington state corporation headquartered in Seattle offering Business Outsourcing/Offshoring, Software Development and Internet Marketing Solutions

• Sr.Executive - eMarketing

  Vinove Software and Services Pvt. Ltd.

  (Privately Held; Information Technology and Services industry)

  November 2007 — December 2008 (1 year 2 months)

  Currently working with Vinove Software & Services as a Sr. Executive – eMarketeting (SEM/SEO and PPC Professional) since Nov 2007.
  
  Working on both aspects of optimization (SEO & SEM) for Affiliate as well as client sites by making and adopting different Web marketing & SEO strategies to promote any website. Managing both SEO & PPC campaigns.

• Team Co-ordinator (Internet Marketing)

  Infinity eSearch Pvt. Ltd.

  (Internet industry)

  March 2005 — October 2007 (2 years 8 months)

  Analyzing the competitor site and worked on all other aspects of SEO(on page and off page optimization) for Affiliate sites as well as client sites, includes preparing reports for the sites on different keywords, ranking reports, traffic report, and adopting and making different strategies for the sites so that websites can get higher rank on Google and other search engines.
  • Worked on PPC Accounts (Google Adwords)
  o Plan, prepare and implement strategy including keyword research, search engine advertising, etc.
  o Write and test ad copy
  o Optimize landing pages
  o Ongoing campaign management and maintenance
  o Optimize bids and keywords across multiple websites in line with the overall marketing goals
  o Track and analyze key search metrics and execute on your findings this may include Bid Adjustments and/or Campaign Optimization
  o Build and manage strong relationships with search engine
  o Competitors’ study and strategy

• marketing executive

  Indiamart

  (Internet industry)

  2004 — 2005 (1 year )

Shyam Kumar’s Education

• Uttar Pradesh Technical University

  MCA , Computer , 2001 — 2004

Additional Information

Shyam Kumar’s Interests:

SEO,SEM, PPC, SEO Training,PHP, mysql,website designing,web development,internet marketing,Blogging,web promotion,

Shyam Kumar’s Groups:

•    Romania Open Networkers
•    SEO BLOGGERS
•    e Community (A group for all Internet lovers & specialists)

Shyam Kumar’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch